Alan is an accomplished marketing and sales executive with over 30 years of experience in the automotive and technology sectors. He began his career in retail before spending 15 years at Unipart, where he rose to Marketing Manager and won the Marketing Excellence Award. He then helped turn around Wipac Ltd as Sales and Marketing Director, pioneering vehicle security products. Alan went on to lead European operations for Nanoteq and later Microchip Technology, where he held senior roles in marketing and sales until his retirement in 2018.

Liza Sutherland is a seasoned entrepreneur and investor with over 20 years of experience in founding, building, advising, and investing in startups across the UK and US. She is the founder of Tillir and has spent the last three years working in venture capital.

Richard Blundell is a co-founder of Vencha, where he helps B2B software and AI founders craft powerful value propositions and go-to-market strategies. With over 25 years of experience, Richard has contributed to ventures generating over $1 billion in shareholder value. Alongside his work with private clients like Sapia and Motorway, he co-founded the “How to Sell Software to Businesses Academy” to make proven enterprise sales methodologies accessible to earlier-stage founders.

Alan is an accomplished marketing and sales executive with over 30 years of experience in the automotive and technology sectors. He began his career in retail before spending 15 years at Unipart, where he rose to Marketing Manager and won the Marketing Excellence Award. He then helped turn around Wipac Ltd as Sales and Marketing Director, pioneering vehicle security products. Alan went on to lead European operations for Nanoteq and later Microchip Technology, where he held senior roles in marketing and sales until his retirement in 2018.